Outsource your blog content
You can outsource your blog content and automate the entire process of establishing yourself as an expert. Honestly you do not need to do anything other than find the right person to handle your entire blog for you. The right person or company can design the blog, write the content, upload the content, and do the things needed to get traffic to your blog.Getting traffic to your blog will ultimately get traffic to your business.
And...
Why You Need a Blog
As a brick and mortar business you need a blog. Blogs are great, dynamic content that the search engines love. Search engines need regularly updated content that they can search and people need great, dynamic content that is useful to them.
You are wise to sift the wheat from the chaff when reading blogs. This nameless, faceless self-described blog expert gives neither name of face to his/her business. S/he'll help you promote your business, without your putting any effort in! You cannot contact them directly, though. What a creepy thing!
My advice would be to check out a few blogs and note the ones you like. I spent an hour with a friend, in exchange for a lovely lunch, teaching her some fine points.
2 comments:
Yes I agree with what you say. I use my blog to exercise my writing skills and to communicate with other like minded kindred spirits - that is the best thing about blogland.
It comes down to good judgment and honest involvement.
I used to help a friend blog by typing the content he wrote longhand. He never got around to being an active part of his blog by visiting others and responding to those who visited him. The thing failed, and it was no wonder.
Bottom line: show up and be human.
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